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VR1 Digital is a digital agency with a great team of Creative experts

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We are VR1 Digital, a full-service digital marketing agency based in Kolkata, India. We strongly believe that data doesn’t have to be dry and creativity can reap results.

Our approach combines these two powerful forces and allows us to deliver imaginative top-down digital strategies that engage, convert and, most importantly, perform. By doing so, VR1 Digital demonstrates a high growth trajectory in the digital marketing field. Performance is at the center of our ethos, but so is passion: for the brands we work with, the industry we lead and the challenges that get us out of bed in the morning.

We call ourselves a Solution To Achieve Your Goal for your digital marketing needs. We blend small agency nimbleness with the rigor, structure and depth of expertise of a network agency – and we think we’ve got it “just right”.

VR1 Digital is developing its own success story, fueled by its basic values of commitment and trust. The company is a great answer to all digital demands and has created a very strong clientele base in India.

VR1 Digital began operations in its first official branch in Kolkata in 2017 by Ashish Saraf, who founded VR1 Digital to serve as a one-stop solution for clients’ digital brand communication demands, requirements, and queries.

Being passionate about creating impactful digital experiences, VR1 Digital provides an advantage over competitors. VR1 Digital adheres to the industry’s highest standards, and with 50+ digital specialists at the helm, it provides services to customers ranging from public relations, digital marketing, and web design to branding.

VR1 Digital operates in the quickly expanding and strategically significant digital field. This would be a significant step forward in supporting the agency’s objective of expanding its reach and providing a world-class digital experience throughout India. With the support of our footprint, we seek to assist clients in managing and growing their businesses.” VR1 Digital specializes in developing user-friendly digital solutions; aiding brands; and establishing effective digital campaigns that elicit imagination and emotion, resulting in a major transformation for brands.

The team strives to deliver custom solutions with the greatest levels of creativity and execution because they recognize that each brand is distinct. VR1 Digital delivers innovative ways to promote the brand because it has a strong history in marketing and advertising, which helps the business prosper.

“We aspire to be digital partners for our clients, assisting them in achieving brand growth and impact in the ever-changing digital ecosystem.”

Our unique digital services are designed with our client’s business needs in mind, and they have helped us acquire their trust. We will continue to work to raise the bar for digital marketing in the country. Ashish Saraf went on to say.

VR1 Digital also provides a variety of web and app development and public relations services. Many companies most frequently face problems when they grow in the digital arena, including low engagement and retention rates. In addition to supporting businesses in fixing these problems, VR1 Digital also helps clients utilize various digital solutions to maximize their presence digitally. The company believes in providing personalized, customizable, and simple-to-use digital solutions to clients. VR1 Digital develops its own success story, guided by its basic values of commitment and trust.

The company is the best option for all digital demands because it has a very strong consumer base that has grown in India. VR1 Digital creates international campaigns that change consumers’ perspectives and motivate them to act, from brand recognition to lead generation. VR1 Digital is a committed team that values innovation and works to create high-quality, goal-based services.

Media Info:

Company Name: VR1 Digital
Contact Person: Ashish Saraf
Email: info@vr1team.in
Instagram: @vr1digital
Phone: +91 8100605366
Social: https://www.instagram.com/vr1digital
City: Kolkata
Country: India
IG: @VR1DIGITAL
Website: https://www.vr1team.in
Whatsapp No: +91 8100605366

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Wiz will pay $450 million to acquire Cloud Remediation Startup Dazz

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Wiz revealed on Thursday that it will buy channel-focused company Dazz in an agreement to add cloud remediation capabilities to the vendor’s cloud and AI security platform.

With features like application security posture management and continuous threat and exposure management, Dazz provides a remediation-focused cloud security platform.

Jared Phipps, a seasoned cybersecurity industry executive who most recently worked for SentinelOne, was hired by Dazz in February as its CRO as the business sought to expand its collaboration with channel partners. Presidio, situated in New York, has been one of the key partners.

Dazz said in July that it has raised a $50 million round of funding, increasing its total funding since its 2021 launch to $110 million.

Dazz provides a “industry-leading remediation engine,” according to a post published on Thursday by Wiz Co-Founder and CEO Assaf Rappaport, which will allow Wiz to “empower security teams to correlate data from multiple sources and manage application risks in one unified platform.”

This is Wiz’s third purchase overall and its second acquisition of 2024 after the company’s April acquisition of cloud detection and response provider Gem Security.

Wiz, a four-year-old startup, reported in May that it had raised $1 billion in new capital at a $12 billion valuation, citing its continued strong development in the cloud and AI security areas. Annual recurring revenue (ARR) for the business reportedly increased from $350 million earlier this year to above $500 million.

After making a number of management additions aimed at facilitating quicker partner-driven growth, Rappaport stated in February that Wiz would prioritize its channel operations moving ahead.

I“In cybersecurity partners are super, super important in the success of a company. So we’ve always [seen that] this has huge potential for us to tap into. I think there is so much more we can do,” he stated at the time.

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ProRata, an AI startup, Teams up with UK Publishers after reportedly Hitting $130 Million in Valuation

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A number of well-known British media outlets have joined ProRata, an AI firm that claims to compensate publishers for the usage of their work, in its expanding network of partnerships.

The Los Angeles-based firm announced on Wednesday that it has signed licensing deals with publishers such as Sky News, the Guardian, and the Daily Mail’s publisher, DMG Media.

In a recent Series A funding round, ProRata raised $25 million from investors such as the Mayfield Fund, Prime Movers Lab, and Revolution Ventures.

“ProRata’s founder and CEO Bill Gross said his firm’s AI technology is the only one that pledges to credit and compensate creators, while providing users with accurate search results.

“We have had hundreds of content owners and media companies reach out to us from around the world who are interested in piloting our technology. Stealing and scraping content is not a sustainable path forward,” he continued.

Similar alliances have previously been formed by ProRata with the German publisher Axel Springer, the Atlantic, Fortune, Time, and Universal Music Group (UMG).

Media firms are offered reasonable compensation by ProRata for the use of their content. The startup’s in-house technology may determine the proper amount of pay by evaluating the worth of the information used to create responses from an AI platform. This would make it possible to pay copyright holders for their work on a per-use basis.

Gross had previously said that AI platforms have been using “shoplifted, plagiarized content,” which fosters an atmosphere in which “disinformation thrives and creators get nothing.”

Gross is recognized for having created the pay-per-click model of internet search monetization with his business, GoTo.com, which was eventually acquired by Yahoo! in 2003.

In a recent blog post, Tige Savage, a cofounder of Revolution, stated that Bill Gross is a serial entrepreneur with extensive experience in monetization techniques.

“He’s attracted a world-class tech team led by AI luminary Tarek Najm to implement the vision and an accomplished business team, including Annelies Jansen and Jonas Lee to drive content and AI partnerships,” Savage continued.

The unpaid use of copyrighted materials by OpenAI and other tech companies to train their AI systems has led to litigation from media companies and other content creators.

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Film Bazaar Unveils an Interactive Cinema App from an Indian Tech Startup

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Arjun Nittoor, the founder of the Indian technology firm Vireza, disclosed at Film Bazaar that the company is creating a new mobile application that would transform the experience of watching movies in theaters by enabling viewers to engage with the films in real time.

The technology, which was created wholly in-house at the company’s research and development department in Bengaluru, allows viewers to use their smartphones to vote on important plot points during the movie. To keep up with the current screening, patrons download an app before entering the theater and scan a QR code at their seat.

“The film industry is one of the few sectors where the audience experience has seen minimal technological disruption in theatres,” Nittoor stated. “While screen and sound quality have advanced and 3D has been partially adopted, the viewing experience has largely remained the same for decades.”

The screen automatically brightens to show voting options and dims again when choices are made. The system uses discreet phone notifications to encourage audience participation around every ten minutes.

In 2026, Vireza intends to introduce the technology with a full-length interactive movie that will be produced in both English and South Indian for international distribution. The business is presently in the development stage and will shortly start doing multiplex chain trial screenings.

CtrlMovie’s prior success in the interactive film industry was mentioned by Nittoor. CtrlMovie is well-known for “Traces of Responsibility” and “Late Shift.”

In order to overcome the difficulties in cinematography, editing, shot composition, and writing that plagued previous attempts at the format, the firm has spent five years creating what Nittoor refers to as “a new science of filmmaking” that is especially tailored for interactive cinema.

“Despite the proliferation of viewing devices, big-ticket films continue to draw massive crowds to theatres, with box office numbers higher than ever,”  Nittoor stated. “This demand underscores the potential for a meaningful technology shift that could draw audiences out of their homes and into cinemas.”

Other Asian businesses are likewise investigating audience-driven narrative in motion pictures. In February of the following year, Japan’s King Records intends to release “Hypnosis Mic – Division Rap Battle,” an animated interactive film.

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