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Advantages of Using Technology in the Business Industry

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In the current world, technology advancement is vital for facilitating the business industry’s growth and expansion. Technology makes it easy to connect the globe via the internet. New Technology and technological innovations promote many industries’ growth since people have turned online to get their services. Technological advancement also allows the upcoming small business to work efficiently in various ways. They may take this step by connecting to other colleagues through video–call software, text the clients to get google reviews, thus enabling the technology to operate more efficiently in achieving their goals. There is also much software where the sellers can see the products without actually having that product. It is done by connecting with the production companies and the customers, thus making the products easy. For instance, printiful and printify play a vital role in this business. Today many of these are turning online, meaning there is less waste of time, and the customer will get the products they require on time without much delay. Through the advancement of technology, the restaurants also find it easy to prepare the food requested by their guests at their home’s comfort. In every business, there is a lot of competition depending on the products they deal with. Fair competition enables the company to create strategies and policies of winning against its competitors. Many of them have taken the advancement of technology in service delivery. The article seeks to clarify the advantages of using technology in the business industry.

The satisfaction of customers by meeting their needs

Good customer service is vital for small and big businesses in the current world. The company knows whether it’s winning this service when they get good prospects from the experience of customers’ in their websites. The chat software’s assist companies in getting the needs of the customers in the best possible means. If the company can offer services and answer the client’s questions via chats, more customers may decide to buy from them quickly.

Many companies and institutions request the audience to give feedback from the services they offer by posting reviews on online platform. The process is usually automated by using emails and chatting with the customers, and posting their business experiences. It applies to customers and the employees who are so busy in their works and fail to give some reviews directly. This offers the company’s meansof getting the views from what the clients think of that particular product, thus enabling them to get new clients as they build trust online. Through the only platform, the customers can also view any company’s products through printful vs shopify.

Increasing the balance of work-life

As much as technology causes the employees to overwork to meet the goals by ensuring that the services don’t fail, it also helps more people sustain the work–life balance. Improved network connection enables the employees to offer their services from home without going to the actual office. Many companies have partial and complete offices, and others have embraced strategies where their employees can work from remote areas because there are outside appointments or unconducive weather. It is suitable for the workers since it assists them in avoiding wasting time in too much commuting. Currently, most companies and businesses are paperless, meaning the workers can work far from the office depending on how they are flexible and when they experience work–life issues. Through the collaboration of video–call conference and project management, the work colleagues remain connected despite being not geographically connected. Therefore, we learn that technology plays a significant role in improving the balance of work-life among many employees.

The proper target of audience

Businesses companies apply online search engines like social media, i.e., Facebook and Google, to target different customer segments and know their most extensive needs or worries. The companies also target many audiences out of their physical reach through the software technology as they search and like their products on social media platforms. These targets enable businesses to provide reliable information to the customers without fail. Even though the TV adverts have the largest number audience when it comes to reaching out to it as only the general message, the online platforms and search adverts allow the companies to solve the specific information that customers need for that particular product. The primary use of printify vs teespring is to reach out to customers who are very far and meet their needs.

Increase of team collaboration

Software and team collaboration have influenced the operation of many companies and businesses. Companies don’t require many sheets, emails or documents to attain the feedback of other work colleagues. With just the use of online tools, the companies allow many colleagues to review and work simultaneously, thus saving more time. The team’s collaboration is mostly via messages solution like slack, thus enabling the companies to categorize conversations for easy reference and organization. Through project management, the companies can correctly assign tasks, maintain schedules, organize projects and track their progress. Therefore, we learn that team collaboration plays a crucial role in advancing any company or organization’s services.

Running business online

The advancement of online technology has created an online market for a lot of growing companies and businesses. Despite many companies offering personal customer services, they also have online stores where they advertise their products. E-commerce enables companies and businesses to reaching to large customers who are outside their physical location; this increases their products’ sales. conducting a business on online platform is facilitated by the printful vs printify vs teespring platforms.

It’s good that running an online business is not limited to making of sales alone but enables companies to make appointments and consultations with many clients throughout the week, months, and even a whole year. These services are available on every companies’ website; therefore, no need for much worrying. Through such online business, the website visitors can book an appointment with the companies depending on how they are flexible in their schedule and have a chat or call within business hours as they ask questions from various areas of interest. 

In summary, this study’s findings will help investors, companies, and businesses know the benefits of the advancement of technology across the globe.

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Wiz will pay $450 million to acquire Cloud Remediation Startup Dazz

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Wiz revealed on Thursday that it will buy channel-focused company Dazz in an agreement to add cloud remediation capabilities to the vendor’s cloud and AI security platform.

With features like application security posture management and continuous threat and exposure management, Dazz provides a remediation-focused cloud security platform.

Jared Phipps, a seasoned cybersecurity industry executive who most recently worked for SentinelOne, was hired by Dazz in February as its CRO as the business sought to expand its collaboration with channel partners. Presidio, situated in New York, has been one of the key partners.

Dazz said in July that it has raised a $50 million round of funding, increasing its total funding since its 2021 launch to $110 million.

Dazz provides a “industry-leading remediation engine,” according to a post published on Thursday by Wiz Co-Founder and CEO Assaf Rappaport, which will allow Wiz to “empower security teams to correlate data from multiple sources and manage application risks in one unified platform.”

This is Wiz’s third purchase overall and its second acquisition of 2024 after the company’s April acquisition of cloud detection and response provider Gem Security.

Wiz, a four-year-old startup, reported in May that it had raised $1 billion in new capital at a $12 billion valuation, citing its continued strong development in the cloud and AI security areas. Annual recurring revenue (ARR) for the business reportedly increased from $350 million earlier this year to above $500 million.

After making a number of management additions aimed at facilitating quicker partner-driven growth, Rappaport stated in February that Wiz would prioritize its channel operations moving ahead.

I“In cybersecurity partners are super, super important in the success of a company. So we’ve always [seen that] this has huge potential for us to tap into. I think there is so much more we can do,” he stated at the time.

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ProRata, an AI startup, Teams up with UK Publishers after reportedly Hitting $130 Million in Valuation

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A number of well-known British media outlets have joined ProRata, an AI firm that claims to compensate publishers for the usage of their work, in its expanding network of partnerships.

The Los Angeles-based firm announced on Wednesday that it has signed licensing deals with publishers such as Sky News, the Guardian, and the Daily Mail’s publisher, DMG Media.

In a recent Series A funding round, ProRata raised $25 million from investors such as the Mayfield Fund, Prime Movers Lab, and Revolution Ventures.

“ProRata’s founder and CEO Bill Gross said his firm’s AI technology is the only one that pledges to credit and compensate creators, while providing users with accurate search results.

“We have had hundreds of content owners and media companies reach out to us from around the world who are interested in piloting our technology. Stealing and scraping content is not a sustainable path forward,” he continued.

Similar alliances have previously been formed by ProRata with the German publisher Axel Springer, the Atlantic, Fortune, Time, and Universal Music Group (UMG).

Media firms are offered reasonable compensation by ProRata for the use of their content. The startup’s in-house technology may determine the proper amount of pay by evaluating the worth of the information used to create responses from an AI platform. This would make it possible to pay copyright holders for their work on a per-use basis.

Gross had previously said that AI platforms have been using “shoplifted, plagiarized content,” which fosters an atmosphere in which “disinformation thrives and creators get nothing.”

Gross is recognized for having created the pay-per-click model of internet search monetization with his business, GoTo.com, which was eventually acquired by Yahoo! in 2003.

In a recent blog post, Tige Savage, a cofounder of Revolution, stated that Bill Gross is a serial entrepreneur with extensive experience in monetization techniques.

“He’s attracted a world-class tech team led by AI luminary Tarek Najm to implement the vision and an accomplished business team, including Annelies Jansen and Jonas Lee to drive content and AI partnerships,” Savage continued.

The unpaid use of copyrighted materials by OpenAI and other tech companies to train their AI systems has led to litigation from media companies and other content creators.

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Film Bazaar Unveils an Interactive Cinema App from an Indian Tech Startup

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Arjun Nittoor, the founder of the Indian technology firm Vireza, disclosed at Film Bazaar that the company is creating a new mobile application that would transform the experience of watching movies in theaters by enabling viewers to engage with the films in real time.

The technology, which was created wholly in-house at the company’s research and development department in Bengaluru, allows viewers to use their smartphones to vote on important plot points during the movie. To keep up with the current screening, patrons download an app before entering the theater and scan a QR code at their seat.

“The film industry is one of the few sectors where the audience experience has seen minimal technological disruption in theatres,” Nittoor stated. “While screen and sound quality have advanced and 3D has been partially adopted, the viewing experience has largely remained the same for decades.”

The screen automatically brightens to show voting options and dims again when choices are made. The system uses discreet phone notifications to encourage audience participation around every ten minutes.

In 2026, Vireza intends to introduce the technology with a full-length interactive movie that will be produced in both English and South Indian for international distribution. The business is presently in the development stage and will shortly start doing multiplex chain trial screenings.

CtrlMovie’s prior success in the interactive film industry was mentioned by Nittoor. CtrlMovie is well-known for “Traces of Responsibility” and “Late Shift.”

In order to overcome the difficulties in cinematography, editing, shot composition, and writing that plagued previous attempts at the format, the firm has spent five years creating what Nittoor refers to as “a new science of filmmaking” that is especially tailored for interactive cinema.

“Despite the proliferation of viewing devices, big-ticket films continue to draw massive crowds to theatres, with box office numbers higher than ever,”  Nittoor stated. “This demand underscores the potential for a meaningful technology shift that could draw audiences out of their homes and into cinemas.”

Other Asian businesses are likewise investigating audience-driven narrative in motion pictures. In February of the following year, Japan’s King Records intends to release “Hypnosis Mic – Division Rap Battle,” an animated interactive film.

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