Connect with us

Business

Integrating Shared Interests with a Profitable Business – A Conversation with Nick McCandless

Published

on

Firms constantly encounter changing expectations and pressures from their respective industries. Recent advancements have also driven businesses to partner across different sectors on social grounds. However, most firms cannot successfully integrate shared interests within their business strategy- dealing a significant blow to their growing brand.

As someone who has been conducting his business based on shared interests for various years, Nick McCandless has a word for anyone who might be looking to do the same. As far as McCandless Group goes – Nick always makes it a point to personalize every campaign for each different client. Grouping all customers together can be a telling sign of inauthentic commitment, which always ends badly for businesses.

Talking about his unique approach, Nick McCandless further states – “We not only provide models and influencers with their custom-built digital platforms to monetize their followings, but we work hand in hand with each client to develop a blueprint for them. That leads to success for their vision.”

Nick McCandless himself concentrates all his efforts towards maximizing customer satisfaction. In addition, Nick believes that no form of organic advertising is better than word of mouth provided by happy customers. Consequently, small gestures like timely communication, remedial responses, and follow-ups can go a long way in creating permanent advocates for your brand. His multi-million-dollar empire has reaped the benefits of this effective strategy.

At the same time, Nick warns his fellow businessmen to never compromise on a stead-fast business plan. “Make sure that you have an action plan ready for every worst-case scenario imaginable,” he says. This is important for the credibility of your brand and essential for your clients’ security as they are wholly dependent on you.

Nick claims that most savvy businessmen realize that their best interests always align with those of their clients. He has long learned the same lesson through his dealings with various individuals within the social media and entertainment world. He hopes that he can further refine this mode of conducting business in the years to come.

Continue Reading
Advertisement

Business

IBM Purchases Kubecost, a Kubernetes Cost Optimization Company

Published

on

Kubecost is a FinOps business that assists teams like Allianz, Audi, Rakuten, and GitLab in monitoring and optimizing their Kubernetes clusters with an emphasis on cost and efficiency. IBM announced on Tuesday that it has purchased Kubecost.

The news on Tuesday comes after IBM acquired Apptio, a different FinOps business, for $4.3 billion in 2023. Additionally, in prior years, IBM purchased businesses such as application performance monitoring startup Instana and cloud app and network management company Turbonomic. With the acquisition of KubeCost, IBM is now able to further strengthen its IT and FinOps capabilities in response to businesses’ growing need for better management of their increasingly complicated on-premises and cloud infrastructure.

“Since launching in 2019, our mission has been to optimize the world’s infrastructure,” co-founder and CEO of Kubecost Webb Brown stated on the business blog. “We started with Kubernetes cost monitoring, and we’ve proudly become the most widely adopted solution in the cloud native ecosystem. Now, as a result of this merger, we’re poised to accelerate our mission by delivering broader, end-to-end cost management solutions to teams everywhere.”

It’s important to remember that OpenCost, the foundation of Kubecost’s commercial solution, is an open source project that is vendor-neutral and created by Kubecost. OpenCost is one of the sandbox projects of the Cloud Native Computing Foundation, having debuted in 2022.

Although Apptio purchased Cloudability in 2019 and Turbonomic, IBM claims that Kubecost will be integrated into its FinOps Suite. However, it wouldn’t be shocking if IBM also further integrated Kubecost/OpenCost into its OpenShift enterprise platform.

The purchase price was kept a secret by the two businesses. In 2022, Kubecost completed a $25 million Series A fundraising round headed by Coatue Management. In 2021, First financing Capital led a $5.5 million seed financing for the startup.

Continue Reading

Business

An SEO startup has raised $850,000 to assist businesses in utilizing AI-powered search

Published

on

Pre-seed finance totaling $850,000 has been received by Ecomtent, an AI start-up that assists retailers and sellers in getting ready for the AI-driven e-commerce search of the future. The investment was spearheaded by MaRS Investment Accelerator Fund (IAF) and included senior leadership from the tech sector, Techstars x eBay Ventures, and C-Suite Angels from Retailers.

Ecoment is going to completely change how merchants and sellers are ready for a world where searches are based on LLM. Ecomtent was founded in 2022 by Timur Luguev, a PhD & Postdoctoral Researcher in Machine Learning, and Max Sinclair, who worked for six years at Amazon on strategic initiatives such as the launch of Amazon in Singapore and the EU’s first grocery store. Ecomtent’s technology allows sellers and retailers to create written and visual content that is specifically optimized for AI-powered search across large catalogues at scale, eliminating bottlenecks on internal content teams and outside agencies and saving weeks of labor.

CEO Sinclair predicted a “Ecommerce is about to change fundamentally,” in e-commerce. “Generative AI will completely transform how consumers shop online, with conversational-style search poised to become the new normal. The current best SEO practices will look completely outdated in just 12 months. Longtail keyword matching is dead, and the future will be matching customer intent across both written and visual assets.”

With two major retailers having annual revenues of $11 billion and $14 billion, respectively, the company has already completed successful pilots with both, demonstrating considerable market progress. These successes have made Ecomtent a popular choice among Amazon Seller and Amazon Agency communities, allowing these clients to produce infographics, optimized content, A+ Content, and high-quality lifestyle photos at scale. With a recent submission approved by the USPTO, its patent-pending technology has demonstrated that AI-generated content may raise product listing conversion rates by as much as 30%.

“I have been incredibly impressed with Ecomtent’s technology, which has augmented our internal content team’s speed and scale to be 10x more productive,” stated Vincenzo Toscano, CEO of Full-Service Amazon and Walmart Agency Ecomcy. A key component of succeeding in e-commerce is having the appropriate software tools in your toolbox, according to Ben Leonard, a seven-figure Amazon seller and best-selling author of Quit Stalling and Build Your Brand. Beyond simply being the product listing tool of the future, ecomtent currently outperforms its closest, more established competitors in terms of results.

With the help of this most recent fundraising round, Ecomtent will be able to develop faster, hire more people, improve its AI capabilities, and extend its operations in order to satisfy the increasing demand from companies figuring out how to use AI-powered search. According to Emil Savov, Managing Director of MaRS IAF, “We are excited by the unique composition of Ecomtent’s founding team, and the specialist AI talent from elite institutions they have recruited around them, to capitalize on this moment of incredible opportunity to build a category-defining business.”

Continue Reading

Business

Singaporean Venture Capital Raises Startup Debt Fund Despite Low Valuations

Published

on

Private lender Genesis Alternative Startups, which supports startups and growth-stage businesses, closed its second loan fund below target because foreign investors are still wary of Southeast Asia’s startup scene.

The Singaporean company secured additional investors, such as Israel’s OurCrowd Ltd. and Japan’s Mizuho Bank, to raise $125 million for the fund, which will support startup businesses throughout Southeast Asia. The fund took almost two years to close, having sought between $120 and $180 million.

Private lender Genesis Alternative startups, which supports startups and growth-stage businesses, closed its second loan fund below target because foreign investors are still wary of Southeast Asia’s startup scene.

The Singaporean company secured additional investors, such as Israel’s OurCrowd Ltd. and Japan’s Mizuho Bank, to raise $125 million for the fund, which will support startup businesses throughout Southeast Asia. The fund took almost two years to close, having sought between $120 and $180 million.

In recent quarters, there has been an increasing interest in venture lending, or loans given to startups, as more businesses choose to use the debt market rather than raise equity. The values of computer businesses have been severely damaged by a bleak prognosis for the global economy, and venture capital firms have been finding it difficult to raise money in the midst of a sluggish market for IPOs. Nevertheless, because many of its still-unprofitable businesses are seen as high-risk by global venture capitalists, Southeast Asia continues to be a difficult market for raising both financing and equity.

“It’s never easy to raise funds, and it’s been more difficult in this environment,” Genesis managing partner and co-founder Jeremy Loh stated in an interview. “This is a period of time where founders must be able to demonstrate that they can grow at a sustainable pace without relying on too much equity.”

Aozora Bank Ltd., Korea Development Bank, and Silverhorn Group were among the more than 80% of investors in Genesis’s inaugural fund who also made investments in its most recent fund.

Nine firms, including Aonic, Eezee Pte, and Akulaku Inc., have already received more than $20 million in loans from the second fund, according to Loh. Because businesses lack collateral or aren’t yet profitable, entrepreneurs that don’t often qualify for standard bank loans are given credit by Genesis. In Southeast Asia, the company’s initial $90 million fund has supported 25 firms, ranging from Series A to pre-IPO. Among its portfolio firms are the online lender Akulaku, located in Jakarta, and the buy-now, pay-later startup Pace.Singaporean Venture Capital Raises Startup Debt Fund Despite Low Valuations

Continue Reading

Trending

error: Content is protected !!