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Nuro, an Autonomous Delivery Startup, is Preparing for a Return

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After experiencing significant obstacles and financial difficulties, Nuro received approval this week from the California Department of Motor Vehicles to test its third-generation R3 autonomous delivery truck in four locations within the Bay Area. This is a positive development for the AV firm.

Nuro can now test its autonomous delivery car in Mountain View, Palo Alto, Los Altos, and Menlo Park, thanks to the approval. Nuro makes cars without seats, windows, steering wheels, or pedals because his vehicles are exclusively meant to transport cargo. They resemble enormous sidewalk delivery robots more than anything else, even though they use public roads and have temperature-controlled food storage compartments.

According to co-founder Dave Ferguson, the increased geographic area will be the third largest, if not the second largest, deployment of completely autonomous vehicles in the United States, behind Waymo. He did point out that Cruise may have had a bigger deployment span prior to it grounding its fleet late last year.

Additionally, Nuro has been testing its 10-year commercial agreement with Uber Eats with vehicles from third parties.

Since a few years ago, Nuro has been teasing its R3. However, last year, the company opted to postpone a planned manufacturing push that would have allowed it to produce thousands of cars in collaboration with Chinese electric car manufacturer BYD. The firm was quickly running out of money, despite earlier being the talk of the AV industry after obtaining almost $2 billion from well-known investors. Nuro reorganized its staff in order to concentrate on perfecting the autonomy component following two rounds of layoffs during the previous two years. This required postponing commercial operations and the production of automobiles.

Ferguson said that there are currently no plans for Nuro to resume large-scale production or intensive commercial activities. Ferguson claims that the company’s intense focus on testing and certifying its new AI architecture is beginning to pay off.

Ferguson declared, “We’ve actually dramatically accelerated our autonomy side timeline and even our autonomy progress.” “So that is the software, obviously, as well as the hardware, the sensing, the compute that’s tied to that autonomy software in a [Level 4] setting.”

Level 4 autonomy is defined by the SAE as having the ability to drive oneself under specific conditions without assistance from a person.

Ferguson continued by saying that Nuro has been using a fleet of modified Toyota Priuses—roughly 100, according to a person with knowledge of the situation—to test and validate the R3’s new hardware and software stack. Nuro has even gone so far as to continue using those test vehicles to do occasional deliveries for Uber Eats. Uber Eats and Nuro began a 10-year business relationship in 2022.

Nuro was able to obtain a few dozen R3s from the EV manufacturer even after postponing the BYD manufacturing arrangement. Nuro plans to introduce that fleet in the Bay Area and its other market, Houston, in the coming months.

Ferguson stated, “One of the benefits that the R3 provides, relative to the R2, is that it can go on a significantly expanded [operational design domain].” “The R2 only drives up to 25 miles per hour. The R3 will technically be able to drive up to 45 miles per hour. We won’t necessarily deploy it at that speed on day one, but it enables us to do full L4 driverless testing, deployments, and even commercialization over a much wider region—basically everything except freeways.”

Nuro’s progress has been aided by advancements in AI, both within the organization and in the industry. Ferguson claimed that in recent years, Nuro’s methodology has changed to employ one or two extremely large foundational AI models that carry out numerous functions in one location, including mapping, localization, perception, prediction, and planning, improving efficiency and performance. In order to validate its AI in real-time, Nuro then combines this with a more conventional system in which all those duties are carried out on their own AI models.

This paves the way for Nuro to scale when it’s ready, as well as enabling Nuro’s R3 to go faster and over wider regions of Houston and the Bay Area.

That won’t happen this year, and since anything produced by BYD will probably be subject to high tariffs, Nuro might need to find a new manufacturing partner when it does. Although Ferguson expressed some anxiety about the tariffs, he is generally satisfied with BYD as a manufacturing partner.

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ProRata, an AI startup, Teams up with UK Publishers after reportedly Hitting $130 Million in Valuation

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A number of well-known British media outlets have joined ProRata, an AI firm that claims to compensate publishers for the usage of their work, in its expanding network of partnerships.

The Los Angeles-based firm announced on Wednesday that it has signed licensing deals with publishers such as Sky News, the Guardian, and the Daily Mail’s publisher, DMG Media.

In a recent Series A funding round, ProRata raised $25 million from investors such as the Mayfield Fund, Prime Movers Lab, and Revolution Ventures.

“ProRata’s founder and CEO Bill Gross said his firm’s AI technology is the only one that pledges to credit and compensate creators, while providing users with accurate search results.

“We have had hundreds of content owners and media companies reach out to us from around the world who are interested in piloting our technology. Stealing and scraping content is not a sustainable path forward,” he continued.

Similar alliances have previously been formed by ProRata with the German publisher Axel Springer, the Atlantic, Fortune, Time, and Universal Music Group (UMG).

Media firms are offered reasonable compensation by ProRata for the use of their content. The startup’s in-house technology may determine the proper amount of pay by evaluating the worth of the information used to create responses from an AI platform. This would make it possible to pay copyright holders for their work on a per-use basis.

Gross had previously said that AI platforms have been using “shoplifted, plagiarized content,” which fosters an atmosphere in which “disinformation thrives and creators get nothing.”

Gross is recognized for having created the pay-per-click model of internet search monetization with his business, GoTo.com, which was eventually acquired by Yahoo! in 2003.

In a recent blog post, Tige Savage, a cofounder of Revolution, stated that Bill Gross is a serial entrepreneur with extensive experience in monetization techniques.

“He’s attracted a world-class tech team led by AI luminary Tarek Najm to implement the vision and an accomplished business team, including Annelies Jansen and Jonas Lee to drive content and AI partnerships,” Savage continued.

The unpaid use of copyrighted materials by OpenAI and other tech companies to train their AI systems has led to litigation from media companies and other content creators.

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Film Bazaar Unveils an Interactive Cinema App from an Indian Tech Startup

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Arjun Nittoor, the founder of the Indian technology firm Vireza, disclosed at Film Bazaar that the company is creating a new mobile application that would transform the experience of watching movies in theaters by enabling viewers to engage with the films in real time.

The technology, which was created wholly in-house at the company’s research and development department in Bengaluru, allows viewers to use their smartphones to vote on important plot points during the movie. To keep up with the current screening, patrons download an app before entering the theater and scan a QR code at their seat.

“The film industry is one of the few sectors where the audience experience has seen minimal technological disruption in theatres,” Nittoor stated. “While screen and sound quality have advanced and 3D has been partially adopted, the viewing experience has largely remained the same for decades.”

The screen automatically brightens to show voting options and dims again when choices are made. The system uses discreet phone notifications to encourage audience participation around every ten minutes.

In 2026, Vireza intends to introduce the technology with a full-length interactive movie that will be produced in both English and South Indian for international distribution. The business is presently in the development stage and will shortly start doing multiplex chain trial screenings.

CtrlMovie’s prior success in the interactive film industry was mentioned by Nittoor. CtrlMovie is well-known for “Traces of Responsibility” and “Late Shift.”

In order to overcome the difficulties in cinematography, editing, shot composition, and writing that plagued previous attempts at the format, the firm has spent five years creating what Nittoor refers to as “a new science of filmmaking” that is especially tailored for interactive cinema.

“Despite the proliferation of viewing devices, big-ticket films continue to draw massive crowds to theatres, with box office numbers higher than ever,”  Nittoor stated. “This demand underscores the potential for a meaningful technology shift that could draw audiences out of their homes and into cinemas.”

Other Asian businesses are likewise investigating audience-driven narrative in motion pictures. In February of the following year, Japan’s King Records intends to release “Hypnosis Mic – Division Rap Battle,” an animated interactive film.

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Perplexity, an AI business, adds retail capabilities as search competition gets more intense

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Perplexity, an artificial intelligence search firm, opened a shopping hub on Monday to draw people to its platform in an effort to challenge Alphabet-owned Google’s hegemony in the search engine market.

Supported by Amazon (AMZN.O) founder Jeff Bezos and top AI chipmaker Nvidia (NVDA.O), the company launches a new tab and will provide users with product cards that display pertinent goods in answer to shopping-related queries.

According to the company, each card offers product facts in an eye-catching manner.

Shopify (SHOP.TO), one of the platform integrations that powers the new functionality, provides access to up-to-date and pertinent information on products from companies on the Canadian e-commerce platform worldwide that ship to the United States.

The goal of e-commerce platforms has been to attract more merchants by utilizing more AI-powered solutions.

‘Snap to Shop’ is a visual search engine featured in Perplexity’s online shopping rollout that displays products based on users’ pictures of an item.

The features will initially be introduced in the US before moving on to other regions; however, no timeframe has been given.

Additionally, Perplexity is launching a “Merchant Program” to enable shops to communicate with the company about its products.

Earlier in November, Reuters reported that the business was raising $3 billion in new funding.

Since the generative AI pioneer added a number of new search features to ChatGPT, OpenAI has become a direct rival of Perplexity, which has been seeking to broaden its product line.

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