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PR Specialist and Entrepreneur Scott Bartnick Teaches Businesses How to Build Their Profile

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In the age of social media, it is extremely important for businesses to have a good online media presence that will bring more customers. Scott Bartnick, a strong professional leader with a Bachelor of Science in Industrial and Systems Engineering, has worked with large corporations and over 300 brands to create new sales channels, build brand awareness, increase credibility, and grow their reach. He is a serial entrepreneur, published author, and successful business owner who has an extensive knowledge and divers experience in eCommerce consulting, operational excellence, public relations, sales, and marketing.

When Bartnick first started one of his four businesses, he discovered an Instagram growth service which allowed him to grow his account and re-direct the followers to his business. He realized he could use that service with his clients and started working with different companies teaching them the trade, how to grow their social media presence, and how to share that presence in order to monetize their business.

Based on his experience and the different ways in which he was able to make his business succeed, he founded an eCommerce consulting business–The Five Day Startup–and co-founded a PR agency–Otter PR. With these companies, he has been able to teach other businesses how to build their profile with online media. Why is this important? Because every business needs media presence in order to become credible and to attract possible customers to their website.

With The Five Day Startup, he has been able to help entrepreneurs around the world build and grow their brand.  He has done this by setting up third-party eCommerce platforms and developing a comprehensive Amazon analytical checklist and project tracker. Throughout this mentorship, he has given access to his personal photographer and graphic designer to help businesses create a website that looks professional and aesthetically pleasing.

When it comes to Otter PR, he started working with serial entrepreneurs, experienced digital marketers, media strategists, and branding experts to provide help and media coverage to different brands. He was able to provide his experience to create an agency that will help businesses–or individuals–grow their media presence. They work with recognized media outlets which cover their clients and offer them guest posts to share their knowledge on their specific industry.

Scott Bartnick started helping businesses build their profile with online media because he knew how important it had been for his own business. With the growth of his social media accounts, Instagram in particular, he realized it was a great way to re-direct people to his online business and get more customers. When this strategy started working for him, he implemented ways in which he could teach other companies to take advantage of this and grow their brand. Because he understands the day to day struggles of running your own business, he has developed proprietary algorithms to skyrocket your business and save you thousands of dollars in costly mistakes.

Having an online media profile is particularly important nowadays and any entrepreneur can tell you that. What is different about Scott Bartnick is he has taken his experience, his knowledge, and his resources to help other businesses build their profile. He has now helped over 400 businesses launch their products and brands going from zero to seven figures in under two years.

Mark David is a writer best known for his science fiction, but over the course of his life he published more than sixty books of fiction and non-fiction, including children's books, poetry, short stories, essays, and young-adult fiction. He publishes news on apstersmedia.com related to the science.

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Wiz will pay $450 million to acquire Cloud Remediation Startup Dazz

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Wiz revealed on Thursday that it will buy channel-focused company Dazz in an agreement to add cloud remediation capabilities to the vendor’s cloud and AI security platform.

With features like application security posture management and continuous threat and exposure management, Dazz provides a remediation-focused cloud security platform.

Jared Phipps, a seasoned cybersecurity industry executive who most recently worked for SentinelOne, was hired by Dazz in February as its CRO as the business sought to expand its collaboration with channel partners. Presidio, situated in New York, has been one of the key partners.

Dazz said in July that it has raised a $50 million round of funding, increasing its total funding since its 2021 launch to $110 million.

Dazz provides a “industry-leading remediation engine,” according to a post published on Thursday by Wiz Co-Founder and CEO Assaf Rappaport, which will allow Wiz to “empower security teams to correlate data from multiple sources and manage application risks in one unified platform.”

This is Wiz’s third purchase overall and its second acquisition of 2024 after the company’s April acquisition of cloud detection and response provider Gem Security.

Wiz, a four-year-old startup, reported in May that it had raised $1 billion in new capital at a $12 billion valuation, citing its continued strong development in the cloud and AI security areas. Annual recurring revenue (ARR) for the business reportedly increased from $350 million earlier this year to above $500 million.

After making a number of management additions aimed at facilitating quicker partner-driven growth, Rappaport stated in February that Wiz would prioritize its channel operations moving ahead.

I“In cybersecurity partners are super, super important in the success of a company. So we’ve always [seen that] this has huge potential for us to tap into. I think there is so much more we can do,” he stated at the time.

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ProRata, an AI startup, Teams up with UK Publishers after reportedly Hitting $130 Million in Valuation

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A number of well-known British media outlets have joined ProRata, an AI firm that claims to compensate publishers for the usage of their work, in its expanding network of partnerships.

The Los Angeles-based firm announced on Wednesday that it has signed licensing deals with publishers such as Sky News, the Guardian, and the Daily Mail’s publisher, DMG Media.

In a recent Series A funding round, ProRata raised $25 million from investors such as the Mayfield Fund, Prime Movers Lab, and Revolution Ventures.

“ProRata’s founder and CEO Bill Gross said his firm’s AI technology is the only one that pledges to credit and compensate creators, while providing users with accurate search results.

“We have had hundreds of content owners and media companies reach out to us from around the world who are interested in piloting our technology. Stealing and scraping content is not a sustainable path forward,” he continued.

Similar alliances have previously been formed by ProRata with the German publisher Axel Springer, the Atlantic, Fortune, Time, and Universal Music Group (UMG).

Media firms are offered reasonable compensation by ProRata for the use of their content. The startup’s in-house technology may determine the proper amount of pay by evaluating the worth of the information used to create responses from an AI platform. This would make it possible to pay copyright holders for their work on a per-use basis.

Gross had previously said that AI platforms have been using “shoplifted, plagiarized content,” which fosters an atmosphere in which “disinformation thrives and creators get nothing.”

Gross is recognized for having created the pay-per-click model of internet search monetization with his business, GoTo.com, which was eventually acquired by Yahoo! in 2003.

In a recent blog post, Tige Savage, a cofounder of Revolution, stated that Bill Gross is a serial entrepreneur with extensive experience in monetization techniques.

“He’s attracted a world-class tech team led by AI luminary Tarek Najm to implement the vision and an accomplished business team, including Annelies Jansen and Jonas Lee to drive content and AI partnerships,” Savage continued.

The unpaid use of copyrighted materials by OpenAI and other tech companies to train their AI systems has led to litigation from media companies and other content creators.

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Film Bazaar Unveils an Interactive Cinema App from an Indian Tech Startup

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Arjun Nittoor, the founder of the Indian technology firm Vireza, disclosed at Film Bazaar that the company is creating a new mobile application that would transform the experience of watching movies in theaters by enabling viewers to engage with the films in real time.

The technology, which was created wholly in-house at the company’s research and development department in Bengaluru, allows viewers to use their smartphones to vote on important plot points during the movie. To keep up with the current screening, patrons download an app before entering the theater and scan a QR code at their seat.

“The film industry is one of the few sectors where the audience experience has seen minimal technological disruption in theatres,” Nittoor stated. “While screen and sound quality have advanced and 3D has been partially adopted, the viewing experience has largely remained the same for decades.”

The screen automatically brightens to show voting options and dims again when choices are made. The system uses discreet phone notifications to encourage audience participation around every ten minutes.

In 2026, Vireza intends to introduce the technology with a full-length interactive movie that will be produced in both English and South Indian for international distribution. The business is presently in the development stage and will shortly start doing multiplex chain trial screenings.

CtrlMovie’s prior success in the interactive film industry was mentioned by Nittoor. CtrlMovie is well-known for “Traces of Responsibility” and “Late Shift.”

In order to overcome the difficulties in cinematography, editing, shot composition, and writing that plagued previous attempts at the format, the firm has spent five years creating what Nittoor refers to as “a new science of filmmaking” that is especially tailored for interactive cinema.

“Despite the proliferation of viewing devices, big-ticket films continue to draw massive crowds to theatres, with box office numbers higher than ever,”  Nittoor stated. “This demand underscores the potential for a meaningful technology shift that could draw audiences out of their homes and into cinemas.”

Other Asian businesses are likewise investigating audience-driven narrative in motion pictures. In February of the following year, Japan’s King Records intends to release “Hypnosis Mic – Division Rap Battle,” an animated interactive film.

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