In three different competitions, Quickplay took home top honors. Prior to and during the NAB Show, the company shared details of its product successes in thought leadership forums, demonstrating its continued leadership in the development of Generative AI products and benefits for the media industry.
Top honors in the most prestigious awards competition of the five-day conference in Las Vegas were won by Quickplay’s Curator Assistant and Media Companion, including:
- The international trade association for broadcast and media technology, IABM, presented the Consume category BAM Award;
- A Future Best of Show Award, given out by one of the world’s top platforms for news and insights on technology as well as media and entertainment; and
- Quickplay Media Companion won the NAB Product of the Year award, establishing it as one of the most innovative technologies influencing the production, distribution, and commercialization of content in the future.
Quickplay highlighted on thought leadership platforms how Generative AI is accelerating content discovery when it’s in the hands of both consumers and content programming teams. At the NAB Broadcast Engineering and IT Conference, Juan Martin, CTO and co-founder, gave a talk titled “Driving Viewer Engagement With AI-Powered Conversational Search” at the Google Cloud Next conference, which took place before NAB. Naveen Narayanan, Senior Director, Product Innovation and Strategy, also gave a presentation titled “Creating and implementing AI-powered Conversational Search to Drive Viewer Engagement.”
Quickplay’s Generative AI leadership was given new directions by two announcements. As part of its ongoing innovation collaboration with Google Cloud, Quickplay unveiled Curator Assistant, a new product. In order to help programming teams create faster and more targeted storefront rails, Curator Assistant enhances Quickplay Media Companion’s consumer-facing features by providing them with Generative AI-powered tools. The partnership between Globant and Quickplay aims to use AI to boost the value and usage of digital assets that are archival.
According to Andre Christensen, CEO and co-founder of Quickplay, “having the right architectural foundation matters as media and entertainment seeks to optimize the benefits of Generative AI.” “While we appreciate the recognition from NAB, we’re already thinking about how we can leverage the adaptability and agility of our open-architecture, cloud-native platform and the strength of our partnerships, particularly with Google Cloud, to hasten the release of the Generative AI-powered products the industry needs to propel future success.”
Cloud-native technologies such as microservices, containers, service meshes, immutable infrastructure, and APIs are used in Quickplay’s OTT platform to create and manage scalable applications in the cloud. Higher performance, a modular approach to feature expansion, rapid iteration through continuous delivery, and integrated scalability, observability, and security are all offered by the OTT technology stack. OTT services with the agility and flexibility of the cloud, matched or surpassed by broadcast’s dependability and high performance, are being delivered by global leaders in sports and entertainment through the Quickplay platform.