Business

TMC Freeriderz celebrates 25th anniversary

Published

5 years ago

December 10, 2019

As Yosuke Hamazaki led the way to his office above his TMC Freeriderz shop along Skier’s Approach, he commented that space hadn’t really had an adult’s touch.

Perhaps that’s because a quarter-century ago, at age 16, he made that space the inaugural headquarters of his shop, which is still going strong today.

In fact, it was his dad’s storage space for his rental shop below, but became Hamazaki’s shop and de facto bedroom space after he fell in love with the sport after joining the local freestyle club a couple of years prior.

“I took everything from my dad’s storage and put it in my own personal bedroom. He gave me a chance to try it, and then a following took place,” he said, noting his father came to Whistler in the 1970s as a ski instructor and was an hot-dog skiing pioneer alongside Wayne Wong.

With freestyle skiing emerging as a discipline in the early 1990s, Hamazaki had the freedom to explore via retail in a similar way that he and his contemporaries were pushing boundaries on the mountain.

However, with athletes coming from a wide variety of backgrounds, there was still a matter of finding that connection with customers.

“We didn’t want to create what’s going on. We wanted that to happen organically with the customers. The customers were starting to tell us what their style was,” he said. “Some people were local: leather jackets, jeans, and that was the style. Another person would be the Euro-style, where they would have neon-colored baggy pants … or really tight pants.

“It is, as a shop, difficult to cater to all those different groups of people.” Hamazaki made the foray into designing clothing at age 19 and certainly made an appeal to some fringe fashionistas.

“We made some wild pants. We made some snakeskin-style ski pants. We wanted to add flavor to what our sport was trying to become,” he said. “We would design the product, get a mother in North Vancouver to draw the patterns for us. I went to her house in one day, then drive to a pattern-cutter place on the other side of town, had to drive to a zippered place to get the zippers and end up at a factory.”

Hamazaki sees parallels to the growth of freestyle and his own shop, as both have had to justify their existence and deal with the ebbs and flows of popularity.

“In the shop, it was a very big challenge because it was a sport that we had to sell to each individual coming in. It wasn’t on TV, it wasn’t in the magazines yet,” he said. “When (people from other sports) want to try it, we were really accommodating, so I think that’s one thing that helped freeride skiing become what it is today.”

At the time of his debut, other ski shops were starting to have small freestyle sections, but soon after, stores were opening based on Hamazaki’s blueprint, which created additional competition.

All these years later, Hamazaki is looking to expand to Honolulu, Hawaii of all places. While it might seem like an odd place to open a winter sports store, he cited the success of Island Snow, a small snowboard shop that eventually became the world’s leading Burton dealer. It’s a way of accessing the Asian market, as many tourists vacation in Hawaii and tend to find excellent deals for the equipment they’d use at home.

“If we do this shop in Hawaii, it would basically be a stamp that says ‘Wow, freestyle is here,'” he said.

In its infancy, TMC stood for The Mogul Corner, but to recognize the diverse array of freestyle disciplines, is now short for True Matrix Core, a saying from Hamazaki’s father with the message of believing in the path one chooses with the whole heart. Hamazaki also credits his father, who also owned a gift shop and a fur shop, providing him the opportunity to forge his own way, but also a willingness to provide expertise to help him if needed.

“He’d always let me make the mistakes, but he was adamant about teaching me what I should be doing,” Hamazaki said. “Usually, they weren’t personal mistakes. They were business mistakes, but I’d take it personally.”

Despite some challenging years with lower snow or the Olympics drawing people to watch sports more than participate in them, Hamazaki always found a way through, whether it was turning into a flag shop during the Games or sticking it out with smaller companies as they weathered their own downturns in popularity. But deep down, he feels there will always be a place for freestyle, a lesson he took from skiing’s status when he first got involved.

“It had the image of stretchy pants and through the ’80s, the neon colors and all that. It was a fun time, but it kind of seemed like it was dying down,” he said. “In my heart, it doesn’t matter what’s going on in reality as long as you’re feeling like you’re part of something, you’re part of a community.”

To perhaps highlight its entrenchment in the community, TMC recently finished fifth in Canada and tops in Whistler in Freeskier’s Top Shop contest (Comor and Whistler Village Sports also made the top 10). Hamazaki was grateful for the 2,000-plus votes, and looking back, is thrilled to have reached the
milestone he has.

Related Topics:TMC Freeriderz Yosuke Hamazaki

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Hannah Barwell

Hannah Barwell is the most renowned for his short stories. She writes stories as well as news related to the technology. She wrote number of books in her five years career. And out of those books she sold around 25 books. She has more experience in online marketing and news writing. Recently she is onboard with Apsters Media as a freelance writer.

Business

AI Startup Anthropic Nears $3.5 Billion Funding Round

Published

2 months ago

February 25, 2025

Archana Suryawanshi

AI Startup Anthropic Nears $3.5 Billion Funding Round

Anthropic, a leading AI startup, is on the verge of securing $3.5 billion in a fresh funding round that could push its valuation to $61.5 billion, according to sources familiar with the matter.

The company, known for developing the Claude chatbot, is reportedly attracting investments from major venture capital firms, including Lightspeed Venture Partners, General Catalyst, and Bessemer Venture Partners.

This funding round surpasses the $2 billion target Anthropic was previously reported to be seeking last month. The surge in investor interest highlights the growing appeal of AI-driven enterprises, with nearly half of all U.S. venture funding in 2023 flowing into artificial intelligence startups.

The strong financial backing also emphasizes the dominance of U.S. AI firms, even as Chinese alternatives like DeepSeek emerge with cost-efficient models that have caught the attention of some investors.

Meanwhile, OpenAI—the company behind ChatGPT—is also in discussions for a substantial funding round that could elevate its valuation to as much as $300 billion, as reported by Reuters.

Anthropic, co-founded by former OpenAI executives Dario and Daniela Amodei, had previously achieved a valuation of around $18 billion following a funding round led by Menlo Ventures last year.

In addition to its fundraising efforts, the company recently introduced Claude 3.7 Sonnet, an advanced AI model designed to enhance response speed and improve step-by-step reasoning. This move aims to strengthen Anthropic’s position in the competitive generative AI landscape.

The funding round was first reported by the Wall Street Journal, while Anthropic has yet to comment on the ongoing investment discussions.

Business

Level Up Your Digital Game with DigiRoads – Training, Strategy, and Success

Published

2 months ago

February 24, 2025

Brand Buzz

Jaipur, India – February 24, 2025 – In the ever-evolving digital world, staying ahead requires more than just theoretical knowledge—it demands hands-on expertise, strategic execution, and real-world application. Recognizing this need, DigiRoads has emerged as a leading force in digital marketing education, offering cutting-edge training programs designed to equip learners with industry-driven skills. Whether you are an aspiring marketer, a business professional, or an entrepreneur, DigiRoads empowers individuals to master digital marketing strategies that drive tangible success.

DigiRoads: Where Learning Meets Real-World Implementation

With the rapid expansion of the digital economy, the demand for skilled digital marketers has skyrocketed. Companies are constantly looking for professionals who can optimize campaigns, analyze data, and execute marketing strategies effectively. DigiRoads was founded with a mission to bridge the gap between conventional education and real-world application, ensuring students not only understand marketing concepts but also implement them through practical training and live projects.

From Humble Beginnings to a Digital Powerhouse

Laying the Foundation: Building Expertise & Delivering Results

DigiRoads was founded in 2015 by two visionary BITS Pilani alumni, who sought to revolutionize digital marketing education. The early years were focused on helping businesses enhance their digital presence through SEO, PPC, and social media marketing.

During this period, DigiRoads achieved:

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PPC Mastery: Created high-performing ad campaigns that tripled ROI for startups and established enterprises.
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These achievements positioned DigiRoads as a trusted digital marketing partner for businesses seeking data-driven strategies and measurable growth.

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As the demand for skilled digital marketers surged, DigiRoads took a significant step in 2023 by launching DigiRoads Classes, a career-focused training institute designed to provide hands-on learning experiences. Unlike traditional training programs that focus only on theory, DigiRoads Classes ensures students actively implement strategies on live projects, preparing them for real-world marketing challenges. The institute offers specialized courses, including SEO Course, PPC Course, Social Media Marketing Course, Performance Marketing, Content Marketing, and Web Analytics. Each program is tailored to industry standards, equipping students with the most in-demand skills.

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Shaping Careers with Industry-Driven Projects

DigiRoads has transformed businesses while providing students with the best digital marketing course in Jaipur for real-world marketing exposure. Some of its most impactful projects include:

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Boosted website traffic by 400% within six months using SEO and targeted PPC campaigns.
Increased online sales fivefold through performance-driven marketing strategies.

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Designed a lead-generation strategy for a real estate firm, resulting in a 200% increase in customer inquiries.
Leveraged Facebook & Google Ads to drive high-intent leads and improve retention rates.

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Developed an SEO-driven content strategy that ranked a healthcare startup in the top three search results for competitive keywords.
Achieved a 60% increase in patient bookings through advanced digital advertising.

Key Achievements

80%+ job placement rate for DigiRoads Classes students.
Trained 500+ professionals, equipping them with real-world marketing expertise.
Helped businesses generate 2+ million organic visitors through advanced SEO.
Executed social media ad campaigns that reached millions of users, significantly boosting brand engagement.

Why Choose DigiRoads?

Unlike traditional training programs, DigiRoads focuses on real-world execution. Students don’t just study digital marketing—they apply it through live projects, hands-on mentorship, and performance-driven learning.

What Sets Us Apart?

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DigiRoads is committed to producing skilled digital marketers who can excel in the competitive job market. Our structured digital marketing course in Jaipur ensures learners develop a strong foundation in SEO, PPC, content marketing, web analytics, and more.

Start Your Digital Marketing Journey Today!

Whether you are looking to start a career in digital marketing, upgrade your skills, or enhance your business’s online presence, DigiRoads offers the best digital marketing course in Jaipur tailored to industry demands.

At DigiRoads, we don’t just teach marketing—we help you implement strategies that drive real results. Join us and take the next step towards becoming a digital marketing expert.

Visit www.digiroadsclasses.in or email us at info@digiroadsclasses.in for inquiries. Call us at +91-8971129995.

Business

Flipkart Offers Huge ₹26,000 Discount on Google Pixel 9—Grab the Deal Now!

Published

2 months ago

February 20, 2025

Archana Suryawanshi

Flipkart Offers Huge ₹26,000 Discount on Google Pixel 9—Grab the Deal Now!

Tech enthusiasts looking for a high-end smartphone upgrade can now grab the Google Pixel 9 at an unbelievable discount on Flipkart. The e-commerce giant is offering a massive price cut on the flagship Pixel 9, making it a great opportunity for buyers to own this premium device at a much lower price.

Google Pixel 9 Discount Details on Flipkart

The Google Pixel 9 was originally priced at ₹79,999, but Flipkart is now offering the device for ₹74,999, giving an instant discount of ₹5,000. However, additional offers can further lower the price by a significant margin.

Additional Bank Offers

Flipkart is providing additional discounts through select bank offers:

HDFC Bank Credit Card EMI Transactions: Customers using HDFC Bank credit cards for EMI purchases can avail an extra ₹4,000 discount, bringing the effective price down to ₹70,999.

Exchange Offers: Get Up to ₹38,150 Off

One of the biggest attractions of this deal is Flipkart’s exchange offer, allowing users to trade in their old smartphones for an additional discount. Depending on the model and condition of the exchanged device, buyers can get a discount of up to ₹38,150. If the maximum exchange value is applied, the effective price of the Google Pixel 9 can drop to as low as ₹32,849.

Google Pixel 9 Specifications

For those considering the Pixel 9, here’s a quick look at its top features:

Display: 6.3-inch OLED with high refresh rate
Processor: Google Tensor G4 for enhanced performance
RAM & Storage: 12GB RAM, 256GB internal storage
Rear Camera: 50MP (main) + 48MP (ultrawide) dual-camera setup
Front Camera: 10.5MP for high-quality selfies
Battery: 4700mAh with fast charging support
Software: Runs on the latest Android 15 with guaranteed updates for 7 years

The Pixel 9 is available in multiple color variants, including porcelain, obsidian, Peony, and wintergreen, giving users stylish options to choose from.

How to Avail This Offer on Flipkart?

To grab this deal, follow these steps:

Visit Flipkart: Go to Flipkart’s official website or app.
Select the Google Pixel 9—choose your preferred color and variant.
Check for Bank Offers: Ensure you apply the HDFC Bank discount if eligible.
Opt for Exchange (if applicable): If you have an old smartphone, select the exchange option and check the discount available for your device.
Proceed to Payment: Complete the transaction and enjoy your new Google Pixel 9 at a heavily discounted price.

Is This the Right Time to Buy?

With a massive discount of up to ₹26,000, this Flipkart deal makes the Google Pixel 9 an irresistible buy for those wanting a premium smartphone with flagship-level performance, AI-powered cameras, and Google’s software experience. If you have been considering an upgrade, now is the perfect time to grab the Pixel 9 at its lowest price yet.